Frello is what Trello used to be — reduced, opinionated, and built to move work forward. It's free. Forever.
The best tool disappears. Frello is built to be forgotten — so the work is what's left, not the software.
Frello is free. Forever. No seats. No "Standard / Premium / Enterprise". Free means free.
A Frello board is not a report. If your tool is reporting up, it's not helping down — Frello helps down.
Frello deletes more than it ships. Less is the feature.
If you want workflows, automations and 40-person enterprise readiness — Frello is not for you. And that's fine.
people who stopped managing software and started moving.
I hate productivity tools. Not in a cute, ironic way. I mean I genuinely hate how they look, how they feel, and what they've turned into.
They're bloated. They're ugly. And they're built for reporting, not for work.
At some point I wasn't moving projects forward anymore. I was managing software. That's when I stopped looking for a better tool, and started building one.
Frello isn't really about features. It's about aesthetics and space. A calm place to think, talk to your team, and move ideas forward. Reduced to that. Nothing more.
I built Frello for people who actually do the work. Not for enterprises. Not for managers. Not to scale pricing per seat.
Free forever. No add-ons. No upgrades. No per-seat math.
Why free? Because I'm convinced collaboration shouldn't get more expensive the moment it starts working.